What crisis?

I’ve been walking around since January with a large amount of adrenaline in my system: “what crisis!?”
Of course there is a part of the economy that isn’t doing so well, but there are plenty of businesses and organisations who just keep going. It isn’t the end of the world. And yes, obviously people are more careful with spending money on luxury items such as events but parties don’t stop. The budgets are just a little smaller and more attention is paid to returns. You won’t come across a party just to party anymore although there is nothing wrong with a nice party to thank your employees for their hard work and to motivate them a bit further.
Especially now! Anniversaries and opening are still good valid reasons to organise an event.

Many businesses are looking critically at the costs of their agencies and are requesting several proposals in order to compare. How trustworthy are you if you dramatically drop your fee suddenly? Then you must have been expensive. Considering that we always work with a good price/quality ration, most of our clients remain loyal and we are awarded new clients who see that a graet event does not have to cost the jackpot…

I’m not going to deny that our industry has been hit hard by the recession but at the same time, it also offers opportunity.
All in all, I have faith in our future!

Diederick van Eeden
ps. The AD (Dutch paper) also agrees with me, click here.